Our blog focusses on How to defend your flowers against the cold in winter – just like us, flowers need a little TLC any time of the year, but especially in the winter months. Here are some tips & hints from our floral experts on how to make your blooms last longer in the winter chill.

Flower Care

Starting with the basics, if you want your flowers to last longer, you’ll need to condition the stems before arranging into a vase regardless of the season. Simply, cut the stems at an angle (45 degrees) to increase the surface area that the flowers can drink from, remove the lower leaves from the stems and place into clean buckets of water.

Luke Warm Water

Tap water can be undoubtedly freezing in the winter! Make sure you use luke warm water (from the tap or warm the water from cold to room temperature) to avoid shocking the stems! Make sure the water is clean and change the water regularly (2-3 days) to prevent bacteria growth.

Consistent Temperature

Fresh flowers are at their happiest when the temperature is consistent in the home environment. In winter, it can be tempting to pop the heating on in the morning or if you are working from home or have a day off. However, it worth noting that flowers can be susceptible to draught and fade faster when the temperature is consistently changing. A consistent 18-19°C should do the trick!

Winter Home Comforts - Heating.jpg


Feeling Hot, Hot, Hot!

Following on from the last point, it is important to note that heat is not a ‘flowers’ best friend. The dry heat can speed up the development of a flower and will not last as long as desired. Keep away from direct heat sources, radiators and appliances that generate heat  (ovens or on top of the fridge).

Keep away from Fruit Bowls

Keep your blooms away from the fruit bowl, especially pears, nectarines and apples. As the fruit ripens, it releases ethylene gas (naturally occurring) and this is responsible for speeding up wilting and epinasty (bending of stems).

Keep away from Windows

Keep your blooms away from touching the window panes – chilly glass can cause them to perish overnight. Spent flowers are the catalyst to making the blooms around it wilt faster, too.

For more tips on how to look after your flowers, visit our flower care guides or contact us directly – we’re more than happy to help you get the most out of each and every stem.


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