Flower Power Showers take the country by storm!

As wind and rain continued to batter pretty much the whole country, some lucky shopping centres enjoyed a much more uplifting and enjoyable experience – a flower power shower!

An open top bus visited 10 top locations from Portsmouth on the South Coast to Sheffield in Yorkshire and literally blasted thousands of rose petals into the crowds. In addition, thousands of gerbera were given away bringing a smile to the faces of hundreds and hundreds of people on what would otherwise have been another dreary and damp November day.

Autumn campaign

The Flower Power Showers were the latest part of the Autumn campaign to give people a lift and make them realise how much fun and enjoyment you can get from just a few colourful flowers. The open top bus, together with stickers handed out to the crowds, heavily promoted funnyhowflowersdothat.co.uk where there are 1000 bouquets to be won. Dozens of local papers, radio stations and local media websites picked up on these events giving the website even more profile.

'Pop in and ask me how'

This really is a great opportunity for florists to jump on the ‘funnyhowflowersdothat’ bandwagon and get your local shoppers into your shop. So why not put a poster in your window ‘1000 bouquets to be won, pop in and ask me how’. All these prizes will be delivered by local florists by the way, so that will be another local PR opportunity when the winners are announced in January 2010.

High profile

And the flower momentum continues to build with two big promotions in Real People and Best magazines – 1 million people read these two titles. And all this following on from the national radio campaign which ran on over 150 local radio stations!  Don’t miss out on this high profile flowers are getting in the run up to Christmas.